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The sophisticated, professional, higher standard of men’s grooming. Providing the finishing touches a man needs to look his best. The place to polish the GQ man that houses all the grooming essentials.

Add that extra point with The Eleven style guide tips below.

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Hair Style

A clean cut is essential.

Keep it tight and well cared for. You just might get lucky.

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Ideally shave in the direction of the beard growth. Start with the sides, then the musctache area, and last the chin. The chin hairs are the toughest, so this allows them the most time to soften under the shaving cream. You can purchase the complete Eleven shaving kit at The Eleven.


The lapel speaks for the suit. No wider than 2 inches looks modern.

Watch 101

Like any other piece in your wardrobe, your watch needs to make sense with the rest of what you're waering. When wearing a leather strap watch you're always safe matching the strap to your shoes -- brown & brown, black & black.

Hover on the watch & check out the fine details

Belt Style

They're useful, they're stylish, here's how to buy the right one.

Start looping your belt from the left, and finihs your belt on the left. You belt should have at least two holes leftover. With business attair match you belt to your watch & shoes.


Trousers should be periodically pressed by a professional. The reason is that professional dry cleaners have a special iron and vacuum board that uses a combination of steam being pressed in and immediately sucked out. This produces impeccably ironed pleats, which can last for a week or more worth of wearings.

Shoe Shine

A black penny loafer takes on the character of any outfit—when you're in a business suit, it's formal; when you're in a polo and jeans, it's casual. Keep clean with black shoe polish. The Eleven sells it's own brand of shoe polish with built-in sponge.

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With your membership, you'll be eligible for all the perks The Eleven offers. Everything you do gets saved, so we can remember, and better serve you.

First Name *

Last Name *

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What's Included

With The Eleven membership you're granted complete access to The Burbourn Bar. Sit back, relax, & enjoy your personalized coctail. You'll receive exclusive offers for services. We'll never forget you birthday, even if you're too busy also. We'll send a notification for a service on the house.

Receive this travel set with membership.
  • GQ shampoo and conditioner
  • Shoe polish and brush
  • Manicure Brush
  • Badger Brush
  • Razor
  • Shaving Cream
  • Moisturizing After Shave
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Relax & Recline. Let us take care of the details.
  • Shoeshine
  • Relaxing shampoo and conditioning
  • Tailored cuts, trims and line-ups
  • Stimulating scalp massage
  • Finishing touch styling
  • Beard/mustache trim
  • Executive Facial-Cleansing
  • Hot lather shave
  • Neck shave
  • Exfoliating hot lather shave
  • Moisturizing light facial massage
  • Hand detailing
  • Paraffin hand dip
  • Stress relieving hand massage
  • Complimentary upper back and shoulder massage


New York

Nordstrom Rack Union Square
  • 60 East 14th Street
  • New York, NY 10003
  • 212.220.2080


Nordstrom Michigan Avenue
  • 55 East Grand Avenue
  • Chicago, IL 60611
  • 312.464.1515

Los Angeles

Nordstrom The Grove
  • 189 The Grove Dr.
  • Los Angeles, CA 90036
  • 323.930.2230


Nordstrom Phipps Plaza
  • 3500 Peachtree Road NE
  • Atlanta, GA 30326
  • 404.442.3000